Aurora Yoga

Aurora Yoga is a composite profile illustrating a common YogaTeacher use case: a solo yoga teacher in a metropolitan area teaching 5–7 classes a week, with a community of 60–100 active students built over 18 months of teaching from a rented studio space.

Before YogaTeacher: bookings via a WhatsApp group of 80 students. Members message to reserve a class; the teacher acknowledges and notes attendance manually. Class packs tracked in a Google Sheet kept open in a phone tab. Payments by bank transfer or in-person cash. The whole back-office takes 2 hours every Sunday and another 30 minutes scattered across the week.

The problem: as the community grew past 50 members the manual workflow began to fall apart. Members were occasionally double-billed or missed a payment. Two students booked the same Friday morning class without realizing it was full. A pack expired and the student didn't know until they were turned away at class.

After YogaTeacher: the public booking page replaces the WhatsApp group. Members book directly. Class packs decrement automatically. Recurring monthly memberships auto-renew via Stripe. Receipts and reminders go out automatically via Resend. The Sunday-afternoon admin block becomes 5 minutes — open the dashboard, confirm the week's bookings, done.

The bigger surprise: retention went up. Auto-renew on monthly memberships meant fewer 'I forgot to renew' lapses. Package-expiration reminder emails (sent 14 days before expiry) brought students back who would otherwise have drifted. Over 90 days, member retention measured against the previous quarter went up by ~18%.

Average revenue per member also nudged up by about £22/month — partly because members who previously stretched a class pack over 60 days now used credits at a healthier pace, partly because monthly auto-renew memberships replaced 10-class packs for the most committed students.